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Meet Our Founders

Dawn Newsome - President and Chief Technology Officer

Cathy Minter - Chief Executive Officer

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Meet Our Founders

Dawn Newsome - President and Chief Technology Officer

Cathy Minter - Chief Executive Officer

Our Mission

We get wiser with age, and with Wisdom, so does your home.

The Wisdom Journey

In November 2020, Cathy and Dawn met face-to-face for the first time for a COVID-era outdoor lunch. They realized they had much in common— demanding executive jobs, children living in and out of the home, and aging parents.

Fast forward 3 years, Cathy and Dawn realized their attention had increasingly turned to worrying about their aging parents. Cathy’s father had passed away and her mother was living alone. Dawn’s Dad had knee surgery, and her parents were overwhelmed with daily tasks.

They realized by using modern technology combined with empathy they could improve the lives of many and got to work building a company together.

Meet the Team

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Cathy Minter

  • Linkedin

Co-Founder, CEO

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Dawn Newsome

  • Linkedin

Co-Founder, President, CTO

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Patricia Leitch

  • Linkedin

Communications & Advocacy

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Carlyn Marinaccio

  • Linkedin

Marketing Manager

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Melinda Babin

  • Linkedin

Marketing Strategy Advisor

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Dobri Dobrev

  • Linkedin

Technical and Product Advisor

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Libby Sullivan

  • Linkedin

Partnership Advisor

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Susan Clark

  • Linkedin

Customer Success Advisor

To empower older adults to live life to the fullest in the homes they love.

Bring innovation and empathy to our older adult population.

Alleviate the financial and emotional burdens associated with caregiving for loved ones.

Advisory Board

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Vin Ferrara

  • Linkedin

Advisory Board Member

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Catherine Clay

  • Linkedin

Advisory Board Member

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